DataXu, the leading provider of programmatic marketing software, today announced the DataXu Validated Inventory Marketplace. The DataXu Validated Inventory Marketplace ensures advertisers are running on ad inventory whose source has been verified as authentic, eliminating exposure to counterfeit and diverted...

DataXu, a leading provider of programmatic marketing solutions, today announced that its Demand-Side Platform (DSP) has been named a Leader, including the highest score possible in the product strategy criteria in The Forrester Wave™: Omnichannel Demand-Side Platforms, Q2 2017 from...

DataXu, a leading provider of programmatic marketing solutions, and DWA today announced the results of a global telecommunications provider’s inaugural programmatic TV campaign that used data science and advanced targeting to connect the dots between their digital and TV...